Top 5 Fashion Games in Australia Q2 2022

During the second quarter of 2022, the top 5 fashion games in Australia showed varying performance trends across weekly downloads, revenue, and active users. Here's a detailed look at how each app fared, based on data from Sensor Tower.

Project Makeover, published by Magic Tavern, Inc., experienced a steady decline in weekly revenue, starting from $108K at the end of March and dropping to $67K by the end of June. Weekly downloads also saw a downward trend, peaking at 10.2K in mid-April and ending the quarter at 4.1K. Active users followed a similar pattern, decreasing from 97.7K to 76.1K over the quarter.

Covet Fashion: Dress Up Game, by Crowdstar LLC, showed fluctuations in weekly revenue, with a notable peak of $34K in mid-May. Weekly downloads remained relatively low, with a high of 1K in mid-May, and active users varied slightly, hovering around 6K throughout the quarter.

RuPaul's Drag Race Superstar, from Eastside Games, demonstrated a consistent performance in weekly revenue, ranging between $10K and $15K. Weekly downloads peaked at 1.3K in late April but gradually declined to 569 by the end of June. Active users saw a slight decline from 5.1K at the end of March to 4.3K by the end of the quarter.

Pocket Styler: Fashion Stars, published by Nordcurrent UAB, had a steady revenue trend, starting at $7.2K and ending at $4.7K. Weekly downloads remained fairly stable, with a peak of 1.9K in mid-April. Active users showed a slight decline from 7.1K to 5.9K over the quarter.

Shining Nikki-Fashion Makeover, by Paper Games, experienced fluctuating weekly revenue, peaking at $9.1K in mid-May and ending the quarter at $3.9K. Weekly downloads ranged from 668 to 1K, and active users remained relatively stable, fluctuating between 3.3K and 3.9K during the quarter.

For more detailed insights and analysis, visit Sensor Tower.